The InGravel Story
Who We Are
InGRAVEL was born in the heart of Tuscany’s Maremma, a land of white gravel roads, vineyards, authentic villages, and wine culture. The project came to life through the collaboration between Andrea Gurayev, former professional cyclist and expert on the territory, Werner Peruzzo, international manager specializing in creating sporting events and outdoor experiences, and the Consorzio Tutela Morellino, a strategic partner in promoting the region’s food and wine identity.
The idea behind InGRAVEL stems from a simple yet ambitious vision: to create immersive experiences where gravel, territory, wine, hospitality, and authentic connections come together naturally. The Maremma was the ideal starting point. An authentic territory where the slow rhythm of cycling allows you to experience the landscape in depth, riding through vineyards, wineries, hills, and roads that tell the story of Morellino culture. From this, a new way of interpreting gravel was born: not just sport, but a cultural and territorial experience.
Today InGRAVEL looks beyond Tuscany. The goal is to export this format to other Italian and international wine regions, creating experiences that showcase local excellence through the universal language of cycling. From the hills of Italian wine country to the great wine regions of Europe and beyond, InGRAVEL aims to build a network of destinations united by the same values: authenticity, territory, quality of experience, and connection between people. We don’t simply organize cycling events. We create experiences that allow you to discover extraordinary territories by pedaling slowly, connecting with the people, flavors, and stories that make them unique.
InGRAVEL was born in the heart of Tuscany’s Maremma, a land of white gravel roads, vineyards, authentic villages, and wine culture. The project came to life through the collaboration between Andrea Gurayev, former professional cyclist and expert on the territory, Werner Peruzzo, international manager specializing in creating sporting events and outdoor experiences, and the Consorzio Tutela Morellino, a strategic partner in promoting the region’s food and wine identity.
The idea behind InGRAVEL stems from a simple yet ambitious vision: to create immersive experiences where gravel, territory, wine, hospitality, and authentic connections come together naturally. The Maremma was the ideal starting point. An authentic territory where the slow rhythm of cycling allows you to experience the landscape in depth, riding through vineyards, wineries, hills, and roads that tell the story of Morellino culture. From this, a new way of interpreting gravel was born: not just sport, but a cultural and territorial experience.
Today InGRAVEL looks beyond Tuscany. The goal is to export this format to other Italian and international wine regions, creating experiences that showcase local excellence through the universal language of cycling. From the hills of Italian wine country to the great wine regions of Europe and beyond, InGRAVEL aims to build a network of destinations united by the same values: authenticity, territory, quality of experience, and connection between people. We don’t simply organize cycling events. We create experiences that allow you to discover extraordinary territories by pedaling slowly, connecting with the people, flavors, and stories that make them unique.
Mission and Values
Our Values
We believe that cycling is one of the most authentic ways to connect with a territory. InGRAVEL’s mission is to create immersive experiences that unite sport, nature, food and wine culture, and slow tourism, showcasing local excellence through the universal language of gravel. We want to transform every route into an experience to remember, capable of creating a real bond between people and the places they ride through.
A Special Partner
The Territory
Tuscany’s Maremma is the heart of InGRAVEL. An authentic territory where nature, silence, white gravel roads, and food and wine culture coexist in perfect balance. Here gravel finds its ideal dimension: routes immersed among hills, vineyards, olive groves, Mediterranean forests, and panoramas that open up to the sea. Our experiences traverse iconic places of the truest Tuscany: Magliano in Toscana, Scansano, Montemerano, Saturnia, and the Morellino landscapes, among historic villages, natural hot springs, and exceptional wineries.
InGRAVEL was born precisely from the desire to tell this territory’s story in a different way: not as spectators, but by living it slowly, kilometer after kilometer. Every route is designed to create a continuous dialogue between bicycle and territory. Stops become opportunities to taste local wines, meet producers, discover culinary traditions, and encounter people who preserve the authentic identity of the Maremma. For us, the territory is not simply a backdrop for the event. It’s the protagonist. And it’s what makes every InGRAVEL experience unique, authentic, and impossible to replicate elsewhere.
Tuscany’s Maremma is the heart of InGRAVEL. An authentic territory where nature, silence, white gravel roads, and food and wine culture coexist in perfect balance. Here gravel finds its ideal dimension: routes immersed among hills, vineyards, olive groves, Mediterranean forests, and panoramas that open up to the sea. Our experiences traverse iconic places of the truest Tuscany: Magliano in Toscana, Scansano, Montemerano, Saturnia, and the Morellino landscapes, among historic villages, natural hot springs, and exceptional wineries.
InGRAVEL was born precisely from the desire to tell this territory’s story in a different way: not as spectators, but by living it slowly, kilometer after kilometer. Every route is designed to create a continuous dialogue between bicycle and territory. Stops become opportunities to taste local wines, meet producers, discover culinary traditions, and encounter people who preserve the authentic identity of the Maremma. For us, the territory is not simply a backdrop for the event. It’s the protagonist. And it’s what makes every InGRAVEL experience unique, authentic, and impossible to replicate elsewhere.
The People
The Team
Friends of InGravel
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